In this video, Roberta Matuson dispels common myths about self-promotion. She reveals four of the most common myths and why these myths are holding employees back from achieving their full potential. Roberta helps you quickly bust through common myths about self-promotion so you can catapult your career forward.
- How do you feel when I say, if you want to get ahead, you need to go out there and tell your boss and the people you work with that you're good at your job. Does that make you tense? Or do you dismiss it as nonsense? In all the years I've been coaching, I have found the most challenging ideas for people to overcome are the myths about self promotion. Let's look at a couple of the most common, and look for the truth. You'd probably believe your work should speak for itself.
In an ideal world, that might be true, but we don't live in an ideal world. We live in the real world, where there are a ton of distractions and quite a bit of noise. Not to mention, lots of other people vying for attention. Think about Vincent Van Gogh, he's considered one of the greatest painters in history, but was virtually unknown in his time. Van Gogh produced more than 900 paintings in his lifetime and only sold one.
He spent his days and night creating masterpieces that weren't acknowledged until long after he was gone. If you're like me, you don't want to wait until you leave the planet before your work's acknowledged. So next time you think your work will speak for itself, remember Van Gogh and don't rely on others to promote you. You need to take the initiative to promote yourself and your work. Think of yourself as a product on a shelf, do you really think you're competitors are going to clear the way so you can be in everyone's line of sight? No, they're not.
In order to get shelf space in your organization, you're going to have to fight for it. There's a great book out there by Peggy Klaus titled "Brag! The Art of Tooting Your Own Horn "without Blowing It." In her book, Klaus writes, no one is going to have your interests at heart the way you do. No one will ever tell your story and get people excited about you like you can. Klaus goes on to say, nine times out of 10, when those to whom you report talk positively about you to others, it's usually because there's something in it for them.
Unfortunately the accolade is framed in such a way as to bolster them more than you. There's a common myth that your boss will remember all your accomplishments and will reward you accordingly. Think about the standard performance review process. Your boss writes the review, you two meet, he plows through the form, asks a few questions about how you see your future, and moves onto the next employee.
Meanwhile, your sitting there waiting to tell him about all the great things you've done over the past year. Again, you can't sit idly by and wait for recognition. You need to take the initiative. What if you did a self evaluation three weeks before your review and you gave it to your boss? Your self evaluation would include the things you've achieved, as well as some areas for needed development. I've found, that when people do this, the boss incorporates much of that self evaluation into the review.
That's a home run. You've made your manager's life easier, while self promoting in a way that may feel more natural to you. As you think about self promotion, keep in mind that you can't outsource the management of your career. It's up to you to take control and self promote so you can achieve high levels of success during your lifetime.
- Decoding your boss's management style
- Managing your boss
- Building strong relationships
- Avoiding mistakes
- Dealing with office politics
- Ensuring your next play is the right move
- Communicating effectively
- Bridging a generation gap
- Being heard
- Tooting your own horn strategically