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Local vs. global

Local vs. global: Running a Photography Business: Pricing Your Work
Local vs. global: Running a Photography Business: Pricing Your Work

Demographics identify who your target audience is. These are their qualities and characteristics. What age group do they fall under, what type of photography services do they need, and where are they located? Author Skip Cohen talks about the importance of understanding whether or not your photography business is localized or more global.

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Skill Level Intermediate
2h 33m
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Skills covered in this course
Cameras + Gear Photography

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