From the course: Responsive Typography Techniques

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Matching fonts to chunks of text content

Matching fonts to chunks of text content - CSS Tutorial

From the course: Responsive Typography Techniques

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Matching fonts to chunks of text content

Before you decide what font to use, you need to have an idea of what job you want it to do in your layout. This is especially important for web fonts, because the role you're seeking to fill may also involve some technical requirements. Most fonts out there were designed to solve a specific problem, or to satisfy a specific role. Our job as designers, is to match the job that the typeface was designed to do to the role we need it to play in our composition. The first step to determining what the purpose of a particular chunk of text is, is to determine its main goal. For example, is its main goal to be read comfortably, to grab attention, maybe to help navigate? Or perhaps something that we want to be easily scannable, to get data out of. Depending on the answer to that question, you'll be looking for a very different sort of typeface. Let's take a look at some of the common purposes chunks of text tend to have on the web. Some common compositional chunks we'll see on the web include…

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