Join Dave Schultze for an in-depth discussion in this video Retro. It's back!, part of Design Foundation 3D: Shape and Form.
- Even if you're not a fan of retro,…just give it a few years and you may come around.…The appeal of retro styling is a mixture of nostalgia…for a simpler time, but also mixed with a desire…for things that add a little more personality.…In this lesson, we check out two things,…designs that creatively reinterpret older designs,…and then some older designs that were so good,…they stuck around.…Take a quick at this line of smartphones.…For companies that talk so much about branding,…we have a confusing and sad amount of similarity.…
Retro styling may help.…First up, let's look at the KitchenAid stand mixer.…It was first developed in 1914…for use on Navy ships.…Then, later revised for home use in the 1930s.…Since then, it has been virtually unchanged…in all this time.…This mixer is still in production,…but is also an icon of industrial design,…and is displayed at the Museum of Modern Art.…Now that's an accomplishment.…In consumer electronics,…the Philco Predicta TV of the late 1950s…wasn't retro at the time it came out,…
First, see how the same idea can be applied in a smaller 2D scale—like graphics and print, fine art, and advertising. Dave then blows it up in 3D, and showcases examples from product design, furniture, architecture, and urban planning.
Projects and concepts are presented in an engaging and sometimes irreverent manner with images, videos, and personal and professional stories from Dave. Check out this fast-paced tour as it covers topics ranging from grids and axes to designing with humor.
- Design exploration with sketching
- 3D exploration with organic forms
- Grids and axes
- Defining space
- Color and contrast
- Texture and patterns
- Minimalism. Less is more.
- Retro. It's back!