From the course: Measuring the Value of Customer Service

The value and ROI of customer service

From the course: Measuring the Value of Customer Service

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The value and ROI of customer service

- Understanding the value of customer service and how to quantify that value has never been so important. And that's true for any organization and for anyone leading customer service teams or projects. But there are so many opinions. Some view customer service as a cost to minimize and others view it as an opportunity to really stand out. Most organizations end up somewhere in the middle, not quite sure of how to put a value on it. The good news is you can better quantify and communicate the costs and benefits of customer service. And that will enable your team to make the best decisions on time, resources, and focus. Whether you're part of a small company, a government agency, or a large multi-national corporation, it's a skill that will set you apart. My name is Brad Cleveland and through different seasons of my career, I've worked at about every level in organizations from the entry-level guy to president and CEO. Today I'm an advisor to organizations big and small and I see first hand every day just how important it is to understand the value of good customer service. Join me on my LinkedIn Learning course and together we'll explore the value and ROI of customer service.

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