From the course: Communicate to Influence (Blinkist Summary)

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The five common mistakes of communication

The five common mistakes of communication

- [Narrator] Blink number one, communication often fails due to five common mistakes. If you're giving a presentation, the last thing you want to see is the audience nodding off to sleep or playing Candy Crush on their phones. To prevent this from happening, understand the five most common mistakes people make when trying to communicate with their audience. Avoid these and you'll be on your way to a great presentation. The first mistake is to place too much importance on the content and information of your presentation. When you fall into this trap, you end up spending all your time over-analyzing every word and zero time making sure your material is presented in an interesting way. Even if you're talking about the cure for cancer, standing still and speaking in a monotonous voice is bound to send people nodding off into dreamland. The second mistake is to exhibit a lack of authenticity, which causes distrust and disconnect…

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