From the course: Selling to the C-Suite
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The evolution of the C-suite
- The word evolution can really be boiled down to one simple concept, (chuckles) that things are changing. Regardless of whether you are an executive in a large, complex organization or a smaller company, in the end, you still have the same obligations of building a sustainable company that maximizes performance through the power of people, processes, and products. The C-suite is evolving because the dynamics of organizations are changing to compete in a really increasingly complex global market, digital innovation, evolving business models, and the uniqueness of the next generation of workers. In 2018, Deloitte Insights published a paper titled "The Symphonic C-Suite: Teams Leading Teams." This article reference that leaders can't afford to work in silos in today's complex, dynamic environment. The article went on to say, "The goal would be to act "as a symphony of experts playing in harmony, "instead of a cacophony of experts who sound great alone, "but not together." If this is…
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