From the course: Product Management First Steps
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Your extended product management team
From the course: Product Management First Steps
Your extended product management team
- Beyond your core team, there are stakeholder teams that will work with you as you develop your product. These individuals are often part of a pool of shared resources and might contribute to multiple projects at the same time. For example, some companies have a centralized research group that focuses on doing large scale surveys and studies. Their results are provided to your core team to help you make the right decisions on what to build and how to position it to customers. The finance team works with you to determine budgets and assists with things like pricing and how to make sure that you are following the right accounting, tax and audit rules and regulations. The public relations team often works in partnership with the marketing team to connect reporters and online or mass media outlets with you to write about your product. The legal team will partner with you to make sure that there are no material risks with…
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