From the course: Finance Foundations for Solopreneurs

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When and how to get help

When and how to get help

From the course: Finance Foundations for Solopreneurs

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When and how to get help

- Businesses that are run with passion, enthusiasm, and a purpose tend to grow. Sometimes they grow rapidly. Now, while on the surface this sounds great, it can often be the root cause of stagnation or decline. Let's discuss how to not only grow, but to have a plan to keep that trajectory spiking up. The problem with growth is that it requires a time capacity. As a solopreneur, your time is extremely valuable because you can't delegate. I mean, you might be able to have a bookkeeper and a webmaster, but you're still the person doing most of the work. When you gain clients, you then have a responsibility to service them. You'll eventually find that it becomes tougher to keep marketing and sales functions up while still servicing your client base. And that problem has the consequence of stagnation and decline. Let's look at five ways to keep growing your business. One, dedicate time to marketing. 25% of each day must be committed to marketing. If you don't do this, then all of a sudden…

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