From the course: Writing Emails People Want to Read
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When is an email not an email?
From the course: Writing Emails People Want to Read
When is an email not an email?
- When is an email, not an email? Oh, wait, no, I know. When is a dolphin like an email? When it's being repurposed. But seriously, folks, you want to think about ways you can reuse, adapt, or even make money from your emails. After all, once you've gone to all the trouble of writing a really good one, you might as well get the most out of it. Here's some easy ways to repurpose your emails. Simplest one is just repurpose it as a blog post, make a video of you reading the email and put it up on YouTube or on your own site and or on social media, and please do caption your video. Not only is a captioned video very sticky, it keeps viewers hooked in and appeals to multiple learning styles, but also when people are scrolling and watching videos with the sound off like at work, they can still enjoy it. It also makes your work more assessable and that's always a good thing. You can break out pithy segments and turn them…
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