Unconscious bias is a phrase that is recognizable to some of us and new to others. In this video, diversity and recruiting expert Stacey Gordon introduces the concept, the reasons we’re tackling this subject, and the goal of the entire course.
- Look at any industry from tech to academia, medical to financial services, and you'll see that the number of women leaders, at best, hovers around 20 percent. And most industries are far below that number. The S&P 500, overall, has 96 percent of companies run by men and according to reports by the World Economic Forum, globally women are seriously underrepresented in positions of power. When the world population is 51 percent male and 49 percent female, which is basically an even split, that ratio should also be reflected in leadership in the workplace.
But it isn't. So what is affecting the numbers? Research from ever academic institution, think tank, and policy advocate group around the world agrees that unconscious bias accounts for that gap. So the question, then, is what is unconscious bias? Unconscious bias refers to the attitudes or stereotypes that affect our views, our actions, and our decision-making ability. The scientific research in this area is overwhelming and compelling.
It demonstrates how unconscious bias is automatically activated and affects how we think day to day. It also impacts hiring and evaluation processes, and contributes to the lack of workforce diversity. Every one is biased, and the word bias immediately makes some people feel as though they're being attacked. So I'd like to put you at ease while watching this course. If you're here because you're curious or because you've been asked to watch, I'd like to ask you to be open to new ideas.
Sit back, take a deep breath, and really think about the things we're going to discuss. If, at any point in time, I say something that evokes an emotional response in you, pause the video and deal with that emotion. Ask yourself why you're confused or frustrated. Make a note of it, then come back and join me. At the end of the course, if you're still feeling that emotion, send me a note via LinkedIn and we can chat about it. My goal today is to bring awareness to a subject that is misunderstood and, in some cases, unnecessarily overcomplicated.
So I'm going to attempt to simplify unconscious bias, and my hope is that, by the end of this course, you'll have a better understanding of the concept and some ideas of how to think and behave differently.
- What's unconscious bias and why does it matter?
- The impact of bias
- Identifying unconscious bias
- Affinity bias
- Halo bias
- Perception bias
- Confirmation bias