From the course: Cold Calling Mastery
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What is a salesperson's talent?
- Now I wanted to make this section for people who aren't in sales and never worked in sales before. But are watching this course just to gain a few more tips on how to make cold calls or even if it's someone who is moving into sales. First thing you should know is, relax. A salesman talent isn't to be a trickster, it's not force people to buy things that they don't actually want to buy because you're just so smooth, slick with all the answers. We don't turn no's into yeses. We turn maybes into yeses. We find people who are considering it, who may need the product, and we convince them that our one is the right one. In fact, convince probably isn't the right word, we show them that it's the right one. Some things cannot be won. Some people will say no for whatever reason, they don't have the money, they don't want it, they're not the decision maker. Let them go, save the time go onto the next guy. So remember this isn't…
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