From the course: Product Management: Launching Your Product
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What makes up a good product launch checklist?
From the course: Product Management: Launching Your Product
What makes up a good product launch checklist?
- If you're going to cook a four course meal for friends, would you write up a grocery list of recipe items needed or would you just show up at the grocery store assuming you could memorize and remember all the ingredients you need to get? Of course you'd create a list and launching your product should be no different. A product launch checklist will help you prepare for launch to run as smooth as possible. It will guide you and your team to think through all the processes, steps, and assets that you'll need to complete and help prepare for any roadblocks that can happen along the way. Download the product launch checklist I'm providing to follow along and use as a template for building out your own list. To create your product launch checklist, go through each section and talk through it with your team to brainstorm new items, create timelines, set deadlines, and assign tasks. Make sure your launch steps are clear and defined and that you document everything as you go. The who, the…
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