What do the decision-makers prefer?

Contents

• Introduction Introduction

  • Protecting profits with accurate pricing

    50s
• 1. Cost-Based Pricing vs. Supply and Demand 1. Cost-Based Pricing vs. Supply and Demand

  • The Stice custom-made oak table

    3m 24s
  • Use of costs in pricing customized products

    3m 55s
  • Cost-plus contracts: Examples of government contracts

    4m 3s
  • Cost-plus pricing case: Dugway Printing

    3m 30s
• 2. Difficulty in Defining "Cost" 2. Difficulty in Defining "Cost"

  • Description of Export Clothing Company

    3m 11s
  • What is the "cost" to make one shirt?

    4m 21s
  • Is $3.20 per shirt a good selling price?

    3m 55s
• 3. Pricing Implications of Fixed Costs and Variable Costs 3. Pricing Implications of Fixed Costs and Variable Costs

  • Do stores really sell things at a loss?

    3m
  • The clever bundling of the Big Mac meal

    3m 50s
  • Russian restaurant analysis: Breakeven vs. market demand

    4m 3s
  • Pricing in a fixed-cost setting

    4m 8s
• 4. Short-term and Long-Term Pricing 4. Short-term and Long-Term Pricing

  • Pricing a special order at the print shop

    3m 36s
  • Evaluating price when there is a production constraint

    4m 49s
  • Long-term, normal pricing: The case of the projectors

    4m 44s
• 5. Transfer Pricing 5. Transfer Pricing

  • What is transfer pricing and why is it important?

    2m 48s
  • Case study: Introduction to the transfer pricing controversy

    3m 57s
  • Case study: What would the owners prefer?

    3m 28s
  • What do the decision-makers prefer?

    4m 48s
  • Can transfer pricing solve this conflict?

    3m 51s
• 6. Pricing and Overhead Costs 6. Pricing and Overhead Costs

  • Which airline passengers create overhead costs?

    2m 51s
  • Right-handed airplanes and left-handed airplanes

    2m 49s
  • The potential consequences of poor overhead assignment

    4m 49s
• Conclusion Conclusion

  • Pricing, strategy, and KPIs

    2m 58s