From the course: How to Perform Business Analysis in a Virtual Environment
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Virtual data modeling: Do it
From the course: How to Perform Business Analysis in a Virtual Environment
Virtual data modeling: Do it
(bright music) - Thanks for being here. There was an idea brought up to improve the customer experience. The concern was how the app is performing, and we were wondering... - It's not the customer experience. It's really the fact that finance wants us to have all kinds of customer data that truly isn't there. - Okay, this is perfect because that's what we need to define is, "Customer." What I mean is: what data are we tracking and using and worrying about with our customers? - Well, we know the customer and their addresses and contact information and such and their order history. - Well, we track what browsers and locations they've been accessing because all that order history is going to really help us suggest products based on locations. - Wow, that sounds really customer-focused. How are we tracking that? - Well, IT has Service Guard, and that's going to log all the IDs. - And where are they storing that data,…