Coordination is impossible without communication, which in turn is impossible without people understanding each other. An important question for multinational companies is whether they should adopt a global language and if that language should be English. Learn how to best adopt a single language for your company.
- Multiple languages is the de facto reality…of every global company.…People in different parts of the world…grew up learning and speaking their native tongues.…So, when a global company hires people in different…countries, it naturally becomes multi-lingual.…But many companies, for example, AirBus, Nokia, Samsung,…Nestle, and others have now started making English…their sole operative language worldwide…for all communication, superseding all national languages.…
Under the new policies, all managers are required…to use English for spoken and written communication.…This covers even those internal meetings…where everybody is from the same nationality.…Making English the only corporate language…has several major benefits.…To start, it dramatically eases…coordination across countries.…Imagine a German company whose engineers install…some equipment at a customer site in Malaysia.…
Six miles down the road, they need technical support…from engineers in Bangalore.…If the documentation was in German, it would create…unnecessary mistakes and delays.…
- Identify the benefits and challenges of globalization.
- Determine how to connect with each local market.
- Explore relevant tips for managing global teams across cultures.
- Examine way to manage and share knowledge across the globe.
- Recognize how to build a company’s brand as a global employer.
- Outline helpful tips on the best ways to manage an expatriate’s assignment.
- Explore the fundamentals of establishing a one-company culture across the globe.
- Determine how to cultivate a global mindset.