From the course: Becoming a Product Manager: A Complete Guide

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Using the HEART metrics framework: Part 1

Using the HEART metrics framework: Part 1

From the course: Becoming a Product Manager: A Complete Guide

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Using the HEART metrics framework: Part 1

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- Hey everyone. Welcome back. So in the last lecture we talked about what makes a good metric. And all of that, and the talks before that very useful in terms of understanding metrics. But now you might be wondering, "Gosh, there's so many things that I can pick from, "how do I even get started thinking about what metrics "are important to me as a product manager at a company, "or me as an entrepreneur. "Which ones should I even think about tracking? "And is there any sort of cheat sheet for common metrics?" What we're going to talk about in this lecture is a metrics framework called the HEART metrics framework. And this isn't exactly a cheat sheet, but it does help you think through the process of which sorts of metrics you should be thinking about to make sure that you know what's going on in your product. So this metrics framework was originally popularized by a girl named Kerry Rodden at Google Ventures. And she's a UX…

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