From the course: The 52 Best Sales Prospecting Tips

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Use your prospects’ names

Use your prospects’ names

From the course: The 52 Best Sales Prospecting Tips

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Use your prospects’ names

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- All the time people call me mate or pal. Sometimes I get buddy, which I'm really not a fan of. They say, "Thanks for your help there, mate," or, "Hi, pal, how are you," or, "Could you do me a favor, buddy?" And although these are all with good intent, they just seem generic and not very genuine. There's no connection there between me and the person saying it. They're not thanking me or asking how I am or asking me for a favor. They're just going through the motions. If they were to say, "Thanks for your help there, Miles," or, "How are you, Miles," then it catches my ear and naturally brings an affinity to the person saying it. A core tip of Dale Carnegie's famous "How to Win Friends "and Influence People" is to use people's names as often as you can. He says that someone's own name is the sweetest sound in any language for that person. And he couldn't be more right. Think about the last time someone addressed you by…

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