Top 5 Tips for Search-Friendly Press Releases

with Lorrie Thomas Ross
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Top 5 Tips for Search-Friendly Press Releases
Video duration: 0s 10m 22s Beginner

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Press releases don't have to appeal just to your readers; they also need to attract the attention of search engines like Google and Bing. Marketing expert Lorrie Thomas shares the top 5 tips for writing search-friendly press releases.

Subjects:
Business Marketing
Author:

Welcome

- I'm Lorrie Thomas Ross, marketing expert, author, speaker, trainer, and agency CEO. We're talking about search-friendly press releases. Press releases are a marketing communications tool that organizations use to get newsworthy information out to the media or to perspective customers, but what a lot of organizations don't realize is that these press releases can also multitask to serve as a way to help boost search visibility.

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