Purpose is not mutually exclusive from numbers. In fact, it's additive. Learn how to frame purpose in the service of the metrics you, and your boss, are evaluated on.
- One thing we hear all the time is, I believe in having purpose at work, but all my boss cares about is numbers. And what I would say to that is, don't assume poor intent. Just because someone doesn't talk about purpose all the time doesn't mean they don't think work should be purposeful. A lack of purpose doesn't happen by design. It happens more often by default. People at work are under pressure to deliver the results and that can cause them to be less focused on purpose and more focused on numbers and procedures.
That said, there is a way to introduce purpose with your boss that's open and invitational. Start by spelling out the financial case. If you're in sales, you can reference Lisa's book, Selling with Noble Purpose. There's also some great research on this at an organizational level from Ernst & Young that proved companies with a purpose had 89% greater employee satisfaction, 85% better customer advocacy, and 81% higher-quality products and services.
Next, meet them where they are, start small. The odds of someone doing a 180 in just one conversation is next to impossible, so begin with something simple. Even if it's one comment about how you think you're making a difference to customers. And be positive, add to instead of replace. Don't start thinking about purpose as a replacement for other metrics. Purpose is something you add to metrics.
We hit our productivity numbers and we improve life for our customers. If you're serious about delivering on your purpose, you're serious about measuring it. You can get really specific here by tying your purpose directly to your metrics. As you go through this conversation, if it doesn't move as quickly as you'd like, or your boss isn't as receptive as you'd hoped, that's okay. You don't have to have everyone on board to be a true believer in purpose.
When you show up with your heart, you perform better and others, including your boss, tend to follow.
- Identify the fundamentals of connecting money with meaning at work.
- Examine the art of framing as it pertains to your job.
- Explore ways of utilizing stories to animate a meeting.
- Discover the best steps to use when dealing with naysayers.
- Break down the fundamentals of connecting your life with your work by bringing purpose with you.