From the course: Launching Your Creative Business
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Strategies for blogging and social media
From the course: Launching Your Creative Business
Strategies for blogging and social media
- There are three keys to putting content out that supports your business launch and its evolution. The first is to think like an influencer. You also need to learn how to syndicate your own content and this whole process needs to be pretty fast. So let's break down those steps. Think like an influencer. What do I mean by that? I mean that you want to think about ways to surprise and delight your community. You want to do things that engage their conversation with each other. What insider information can you provide? What is a fun or interesting new way to convey that content? Show them how you get your work done and what it is that makes you so passionate about it, your why. Now, syndicating content is a trick I learned from my colleague and LinkedIn Learning author, Richard Harrington. If you're going to go to the trouble of creating content especially free content then you want to think about ways to cut it into…
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