From the course: How to Stand Out

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Stand out with free media

Stand out with free media

From the course: How to Stand Out

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Stand out with free media

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- I was published on Forbes.com, many years ago, for the first time. And it was all because I posted on my Facebook profile that I'm a media expert, and I'm here to help anyone out if they seek it. Fortunately, a friend of mine, who was a columnist for Forbes.com, saw that and was doing an article related to media and technology, and then I was on Forbes.com, without paying any media spend or any marketing firm. I realized right there and then, that there are opportunities for people to use media to stand out. And in particular, free media to stand out. So let me give you some examples of what free media is. There are many podcasters out there, who are looking for subject matter experts. Whether it's health and fitness, whether it's money, whether it's technology. DRAR, there are hundreds, if not thousands, of different subjects that you can take advantage of. There are many bloggers out there that run successful…

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