From the course: Creating Your Sales Process

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Solving with a product or service

Solving with a product or service

From the course: Creating Your Sales Process

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Solving with a product or service

- The discovery call has been completed and there's extensive feedback from the buyer detailing their needs and requirements. You've reviewed the solutions mapping with them and agreed upon a timetable for follow up. The next step of the sales process involves selecting an existing product or developing the service that meets the needs of the customer. Following the call, it's common for a salesperson to report back through a customer relationship management tool, CRM, or other tracking system. This enables everyone from marketing and finance to learn what took place during the call and review the specific solution requirements. Depending on the complexity of the customer request, you may have a perfect product match or require the support and input from a number of different departments to develop the solution for the customer. A critical part of training for a salesperson is having product knowledge, along with a…

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