From the course: How to Work Smarter, Not Harder: Save Time and Money and Increase Productivity
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Simplify, streamline, and skyrocket your social media strategy
From the course: How to Work Smarter, Not Harder: Save Time and Money and Increase Productivity
Simplify, streamline, and skyrocket your social media strategy
- When it comes to social media, there are key elements to consider to help you simplify, streamline and skyrocket your social media strategy, but skipping any of these details could make or break your efforts. So you want to think of each social media profile as a landing page for your brand. There is a good chance that a potential customer can first discover you on social media today. So consistency, discoverability, clear messaging, quality content, sharing value and building relationships are all things to consider. If you're dedicated to growing your social media community, then these fundamentals are a must. First, does your social media handle align with your brand, business and persona? Think about the searchability factor. If you can secure a handle name that speaks to your business and brand, the easier it will be for people to find you. Even better, if you can match all of your social channels to your website…
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Simplify, streamline, and skyrocket your social media strategy4m 55s
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Five steps to define your content marketing framework4m 26s
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Define your signature traffic builder4m 23s
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Repurpose your way to the top: Content marketing3m 48s
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Six LinkedIn practices for brand growth4m 35s
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