From the course: Selling Strategies that Boost Customer Acquisition
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Selling model #7: Manufacturers rep or independent reps
From the course: Selling Strategies that Boost Customer Acquisition
Selling model #7: Manufacturers rep or independent reps
- Let's go on now to manufacturer reps or independent sales reps, and what these really are, are individuals out there in the marketplace that actually represent, they could represent many products, and you could be just one of the many products that they represent. But, again, the nice thing is that they're kind of a built-in sales organization where they have all the relationships with the resellers or other distributors, or actually retail, end retailers, and in some cases and in some industries, you have to go through the manufacturer rep process because you can't get in directly, the only way you're going to get in is through a rep. So in some industries it actually is required for which you go, like grocery and food, this is a big deal thing in the grocery and food industry. Connected to the same bucket, I like to put in what I call an independent sales rep, which is an independent sales rep, you don't own that sales…
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Contents
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Step 1: Determine your selling model3m 32s
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Selling model #1: Online4m 29s
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Selling model #2: Retail4m 8s
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Selling model #3: Inside and outside sales5m 32s
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Selling model #4: Distributors3m 11s
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Selling model #5: Resellers4m 21s
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Selling model #6: Partners or system integrators4m 36s
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Selling model #7: Manufacturers rep or independent reps4m 30s
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Selling model #8: OEM and white label4m 30s
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