From the course: Becoming a Product Manager: A Complete Guide
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Real-life examples of metrics
From the course: Becoming a Product Manager: A Complete Guide
Real-life examples of metrics
- Hey, so welcome back. And last lecture, we talked about just the basic intro to metrics. So what metrics are, they're just a way to measure stuff. It's a number that is a measurement that tells you something about your product. And it's a huge integral part of product management, because it's the way that we are basically knowing if we're doing things right or not. So in this lecture, we are going to chat a little bit about some real world examples, and it's basically just going to be me talking about a couple of companies and some of the metrics that they track. And then afterwards, we'll talk about a couple of similarities between these companies. So the first example is Twitter, and they have some growth metrics that a few other companies do as well, which are total new users per month or per week, or however, they can slice it up however they want. Then you have monthly active users, probably also daily active…
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Contents
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Introduction to metrics7m 9s
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Real-life examples of metrics7m 31s
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Metrics of all kinds14m 46s
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How to pick good metrics11m 36s
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Using the HEART metrics framework: Part 110m 4s
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Using the HEART metrics framework: Part 211m 24s
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Using the AARRR (Pirate) metrics framework5m 58s
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Tracking your metrics in practice4m 54s
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