From the course: Leveraging Your Relationship Capital
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Purpose of relationship capital
From the course: Leveraging Your Relationship Capital
Purpose of relationship capital
- You've probably heard, it's not what you know, it's who you know. This saying is very important in business because knowing the right people can open so many doors for you and create a lot of opportunities for you to leverage. Now, I know relationship capital might seem pretty self explanatory, but I want to take a moment to help you understand the purpose behind having relationship capital and why this concept is just really a fact of life. The first thing I want you to think about is, you can't accomplish great things alone. Now you might be really talented and be able to write an incredible book or sing an amazing song, or even create an amazing product all by yourself, but you can't get it published or get it noticed without the help of others. Everything big you want to accomplish in life, at least on some level relies on other people and your relationships with them. The key to making these things…
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