From the course: Product Management First Steps
Join today to access over 22,600 courses taught by industry experts or purchase this course individually.
Pitch your product idea to the customer
From the course: Product Management First Steps
Pitch your product idea to the customer
- At the heart of your customer meeting, you want to pitch your idea. You're in the room with a customer to find out if you're on the right track or if you need to make changes. Let me give you some tips to help make that time valuable and actionable for you and your team. How you pitch your product is based on the product type. This could be a mock up of an app, a prototype of a device, or a description of a process or idea. Now this could be an entirely new product or it could be improvements on an existing one. But there's one key thing to remember about this stage. Don't answer their questions. Seems kind of weird but here's an example. Let's say you're building a new smartphone. A customer might ask how much storage will be on the phone. If you just answer them, the customer might not give any reaction to the answer. If they do, you have led them with your answers so they might tell you something completely different…
Practice while you learn with exercise files
Download the files the instructor uses to teach the course. Follow along and learn by watching, listening and practicing.
Download courses and learn on the go
Watch courses on your mobile device without an internet connection. Download courses using your iOS or Android LinkedIn Learning app.