Our success sabotages our future growth

- So, what's the main point behind the curiosity muscle? - Sure, our success sabotages our future growth. We get very comfortable. Things start working. We feel like we're getting control of something, and we know what we're doing. So, now, we just need to become more efficient at it, and once we let that success kind of go into our ego and grow our ego, we stop being curious. Success is the main thing that kills curiosity, and once you lose curiosity, you lose that relationship with your customers, and you start losing relevance because now, even though you're still innovating, and you're growing, you're not doing it in the right direction. You're not creating value for your customers. You're still doing things. You're creating output in a very efficient way, but it's not what they want because you're no longer curious about what they want. Because you've been so successful, you think you know what they want better than…