From the course: Evaluating Business Investment Decisions

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Ongoing evaluation

Ongoing evaluation

From the course: Evaluating Business Investment Decisions

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Ongoing evaluation

- In this course, we've learned how an easy-to-understand set of investment metrics can be used to foresee a proposal's chances of success, but what we need to remember here is this: preparation of the metrics is not a guarantee for success. It simply arms decision-makers with a useful guide, an appraisal, if you will. Also, we shouldn't discard these metrics. After all, we did some really hard work on preparing them. And in fact, we need to use these metrics and perhaps some others you may discover along the way to monitor the project or proposal as it progresses through its life cycle. It's the ongoing monitoring that keeps us on track to achieve success. Now, to help embed these concepts, we've developed a case study. We're using a fictitious retailer called ABC Enviro. And when we started looking at this business, they were in deep financial trouble, so they launched an initiative called Envention to try and turn…

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