Next steps

- We've watched movies with actors…in sales roles make bold statements like,…ABC, always be closing.…We've listened to some sales trainers make…demonstrative, in your face claims…about the need to be aggressive…and close the business and not take no…for an answer.…All of this has helped create a stereotype…of the sales person whose only goal…is getting a sale and not worrying…about their integrity.…This is not how closing sales works…in the real world.…You need to follow your sales process.…Be diligent with your planning and preparation.…

And develop a relationship with your buyer…that is built on trust and with an objective…of solving their needs.…Each of us has our own style, which is why…there is no exact roadmap to closing business,…and why developing a closing strategy…that works for you,…is the approach you need to take.…Spend time to learn tips and techniques…from other sales professionals.…Ask for feedback from your manager.…And never accept that your training is complete.…But most importantly, listen to your buyer.…