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Michael Slaby: Ask the right questions, measure the right things

Michael Slaby: Ask the right questions, measure the right things: Time-Tested Methods for Making Complex Decisions
Michael Slaby: Ask the right questions, measure the right things: Time-Tested Methods for Making Complex Decisions

Big data on its own is meaningless. Human intuition on its own is deeply flawed and full of blind spots. But taken together, they can help us gain deep insights into complex systems. We can figure out which of many possible strategies is most likely to succeed. It’s not a question of “either/or”, says Michael Slaby, Chief Innovation Officer for Barack Obama’s 2012 presidential campaign. It’s a question of applying intuition and big data in the ways they work best.

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Skill Level Intermediate
25m 15s
Duration
4,669
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Skills covered in this course
Business Business Skills Marketing

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