From the course: Becoming a Product Manager: A Complete Guide

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Metrics of all kinds

Metrics of all kinds

From the course: Becoming a Product Manager: A Complete Guide

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Metrics of all kinds

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- All right, everyone, welcome back. And the last lecture, we talked about some real world examples of metrics from companies you've probably heard of. There was YouTube, and Twitter, and Facebook. And you might have noticed that when I was talking about some of these metrics, I said that here are some growth metrics, the new users and the monthly actives and that sort of thing. And then here's the engagement metrics, which are things that were a little bit more specific to each company, a lot of times the growth ones were the same, because they were the more generic metrics, and then the engagement ones were very specific to the platform. In the Facebook example, we had the newsfeed position engagement number, and on YouTube, we had the number of views that were over 30 seconds on average per person. In this session, we're going to be talking about these different types, these categories of metrics. And there are a…

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