From the course: Managing Innovation
Managing innovation
- This is an audio course. Thank you for listening. (soft music) - [Instructor] For every great innovation that's ever captured a market, launched an industry, or changed the world, there's a common secret of success. All innovation happens in five minutes or less. The transition time between the it's still impossible, to Eureka moments, is literally measured in a few hundred seconds. For most companies, it's getting to that transition period which can take weeks, months, or even years. To successfully manage and accelerate your innovation initiatives, you need to be certain that you're solving the right problems, creating and validating game changing ideas, and bringing them to markets where they can deliver exceptional value, free from competitive barriers. Hi, I'm Jim Belfiore. I've taught innovation methodologies, mentored pioneers, and helped product designers and manufacturers create winning innovation strategies at over a hundred Fortune 500 firms around the world. In this course, I'm going to introduce you to key innovation concepts, methods, and practices that help leading innovators identify opportunities, create concepts, and deliver value that dominates markets. No matter what your role, at the end of this course, you'll be versed in essential innovation building blocks that you can begin considering for use right away, whether you're an individual contributor in a startup, or the CEO of a multi-billion dollar company. The only question you need to answer is, can you spare five minutes? Let's go.
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