From the course: Finance for Non-Financial Managers (2015)

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Managing cash through the operating cycle

Managing cash through the operating cycle

From the course: Finance for Non-Financial Managers (2015)

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Managing cash through the operating cycle

- Everyone, numbers person or not, knows that cash is the lifeblood of a business. Without cash you will not be in business for very long. You can have a great marketing plan. You can have a great location. You can have a great product or service. But if you don't turn your cash into more cash, you will not be in business for very long. To begin, we'll talk first about a company's operating cycle, how long it takes from when a company buys inventory and then turns that inventory into a receivable and then returns that receivable into cash. If the operating cycle is too long, things get pretty tough pretty quick for a company. In other words, if my cash is tied up in other assets, receivables, and inventory, then it's not available for me to utilize in the business. Remember, when we are talking about finance, we are talking about identifying those resources that we need, determining the best way to get the money to buy…

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