From the course: Creating Powerful Sales Proposals
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Making a quick-start series
From the course: Creating Powerful Sales Proposals
Making a quick-start series
- Sometimes I'll hear folks say they've created something like a training video. I've heard it kind of like this, "I have 357 hours of video." Let me ask you this question, do you want to watch 357 hours of anything? Okay, maybe past seasons of "Lost" or whatever your favorite binge-worthy show is. This is what I call classic creator syndrome. What someone is really saying when they mentioned 357 hours is, "Look at all this work I put into it. "I recorded for seven days straight with no sleep "so you can learn it all and more." Well, we don't care. Instead, what I would do is I would describe all of these videos as a quick start series. Now, this takes a little creativity here and obviously, I'm not advocating misrepresenting what you have, but we can take some of those videos and position a few of the most essential ones into a series for getting up and running fast and start seeing results quickly. Then we…
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