From the course: Evaluating Business Investment Decisions
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Making investment decisions
From the course: Evaluating Business Investment Decisions
Making investment decisions
- To make it easier to reinforce the concepts of evaluating business investment decisions, we've prepared a case study for a fictitious business called ABC Enviro. The company provides eco-friendly products and services to its consumers and has quite a solid reputation in the marketplace. But they've been experiencing a sustained drop in sales over the past three years. Two years ago they decided to implement an e-commerce platform, but it was a DIY job and has not made any discernible difference to sales. So the ABC Enviro board has stood up an initiative called Invention, an environmental reinvention. What they hope is that this project will turn the business's fortunes around by investing in this wiz bang new AI tool called EnvAI. A financial analyst has completed an industry standard investment analysis. But now it's time for the ABC Enviro board to make a decision. Approve the project or move on. To assist…
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