From the course: Designing a Training Program: Setting Goals, Objectives, and Mediums

Leverage video for effective training

From the course: Designing a Training Program: Setting Goals, Objectives, and Mediums

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Leverage video for effective training

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- You've probably watched thousands and thousands of hours of video. From television to websites to home movies, video-based content seems to be everywhere. But you've probably never stopped to think about the different kinds of video that can be shot for training. Let's take a few moments and consider the elements of video you might want to shoot. First is the how-to video. I needed to change a shower head in my bathroom a few years ago and I pulled up a step-by-step video. A few hours later, I had a new shower head all from watching that video. If you want to show a technician or assembly person how to do a series of tasks, a how-to video is perfect. But video can also be used for showing interactions between humans. You can show how to negotiate over a contract or how to exhibit leadership qualities or even how to calm down on upset customer. A video can provide the learner an opportunity to watch two people interact and then learn from those interactions the right way to behave. Think of it as an invitation to eavesdrop on common conversations. Video provides a perfect way to listen in on what others are saying. A video can also be used to talk directly to the learner. It allows the instructor to provide inspiring content, explain difficult concepts, and provide an inflection in voice and change in expression to underscore the training message. Video can also animate a static model. If you want to show the interactions between and among elements of a model or the flow of information in a specific direction, then once again, video to the rescue. Of course, here at LinkedIn Learning, we use video for lots of instruction, including showing how to work with software. The software training videos show the learners where to click, where to find functions in a software product, and how to use the software effectively. What might take hours to explain in text can be explained in a short five minute video. Video allows for the concept of flashbacks, traveling from one place to another, zooming in to a specific area, and even providing a close-up to show emotion, doubt, or agreement. Video, when used properly, is a wonderful training tool. It should definitely be included in your training toolkit.

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