From the course: Leading Global Expansion
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How to manage and share knowledge across borders
From the course: Leading Global Expansion
How to manage and share knowledge across borders
- Some years back, one of the world's largest beverage companies engaged us to help them leverage the global network. A key opportunity centered around sharing best practices across subsidiaries. Some were outstanding at operational efficiency, others at launching marketing campaigns and so on. The key question, how best to ensure that the best practices get shared and take root in the receiving subsidiary? If the global company could somehow bring every subsidiary to learn from the best, the implications for competitive advantage can be massive. Often enough, it can get very hard to help various units learn from one another. On the surface, everybody can pretend that they're sharing the best practices, but on the ground, there may be hardly any change. Even when corporate leaders have correctly identified the location of a leading edge practice and other locations that could benefit from knowledge transfer, three major bottlenecks can get in the way. The first bottleneck can be that…
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