From the course: Interview Tips for Sales Professionals

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How to approach a product demo

How to approach a product demo

From the course: Interview Tips for Sales Professionals

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How to approach a product demo

- You know what's exciting? Sailing through the first couple of interview rounds and learning that you're among the top candidates for a sales job. Now, that excitement can wane just a bit when a potential employer says these dreaded words. We'd like for you to prepare a product demo. Even if you love doing demos, a mock sales presentation can feel mighty intimidating. So, here are a few quick tips that'll help you prepare for the call or meeting and show them that you've got the goods. First, do your homework on the company, the product, and the types of companies that they work with. Think about what their ideal prospects most likely needs are and how you can angle your presentation directly to those needs. Second, it's crucial to do a lot of discovery before diving in to the actual demo. You need to understand the specific goals and challenges and pain points of the people that you're presenting to so that you can…

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