From the course: Project Management: International Projects
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High vs. low context
From the course: Project Management: International Projects
High vs. low context
- Edward T. Hall, an American anthropologist, defined a low context person as one who relies more on the words then the context, and a high context person as one who relies primarily on the context surrounding the situation to interpret its meaning. Knowing this is important to avoid misunderstandings when interacting with people across the globe. People from the U.S., Germany and Holland for example are considered low context. They mostly use communication to exchange information and to give opinions. In contrast people from countries like Mexico, China and Japan are considered high context where communication is about relationships and engaging others. To have more effective interactions with people that require additional context to understand clearly take these actions. Pick up the phone and expand on the details verbally. Emails are okay but they may not contain sufficient information to fill in the contextual meaning. High context people will better understand oral communication…
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