From the course: Launching Your Creative Business
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Goal setting and building your success strategy for the future
From the course: Launching Your Creative Business
Goal setting and building your success strategy for the future
- It's easy to get lost in the day-to-day of running a business, but don't forget the big, hairy, audacious goals, as James Collins and Jerry Porras call them in their excellent book, "Built to Last: Successful Habits of Visionary Companies." I keep my BHAGs on a big whiteboard next to my desk, and I try to move the ball forward on at least one of those goals every single month. If you're in a creative business, chances are you're a visual learner. So put visuals to use and create a vision board with clips from articles and magazines that capture the spirit of where you're headed. This is by the way, a great exercise for a team or company retreat. Build a strategic plan every year. I have one that I reference and update regularly. It doesn't have to be big or long or fancy, but it should tackle what areas worked and which ones didn't in the past year, and new areas for growth, both personal and professional and make sure…
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