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Getting the customer to tell you what their goal is

Getting the customer to tell you what their goal is: Mastering Conversations in Retail Sales
Getting the customer to tell you what their goal is: Mastering Conversations in Retail Sales

Asking a potential customer what they want to buy is the wrong question. The customer doesn’t have the expertise to know what all the options are and the pros and cons of each. You do. You’re the expert on what the solutions are. The customer is the expert on what their problem is. So, your first conversation with the customer should be an attempt to get them to tell you a story about the problem they’re having or the situation they’re in, so that you can recommend the best solution. This course will show you three effective ways to do that in a conversation.

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Skill Level Beginner
29m 26s
Duration
6,319
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Skills covered in this course
Business Business Skills

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