From the course: Managing Generation Z
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Gen Z's communication style
- I want to ask you a quick question. What do you think Gen-Z's preferred mode of communication is? Is it talking on the phone, texting, email, or face to face communication? What do you think? - Definitely texting. I mean you do have your head buried in your phone all day long. - Well, it's not texting, but that's okay because I'm sure many of you also guessed it's texting and I get it. From the day that Gen-Z was born, we've had constant connectivity to smart devices. However, we learned that 84% of Gen-Z said that they prefer face to face communication. At any given time, Gen-Zers are being beamed constant information from nearly every single channel. - Now think about that information. A lot of it's really scary and they don't know what to believe and now this term, fake news, is being put out there. So this generation has learned, at an early age, that if you want authentic communication, then you need to…
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