Discover the best medium to communicate with Gen Z. And it it's probably not what you think.
- I want to ask you a quick question. What do you think Gen-Z's preferred mode of communication is? Is it talking on the phone, texting, email, or face to face communication? What do you think? - Definitely texting. I mean you do have your head buried in your phone all day long. - Well, it's not texting, but that's okay because I'm sure many of you also guessed it's texting and I get it. From the day that Gen-Z was born, we've had constant connectivity to smart devices. However, we learned that 84% of Gen-Z said that they prefer face to face communication. At any given time, Gen-Zers are being beamed constant information from nearly every single channel. - Now think about that information. A lot of it's really scary and they don't know what to believe and now this term, fake news, is being put out there. So this generation has learned, at an early age, that if you want authentic communication, then you need to look someone in the eye and talk face to face. But I do have a question for you. - Okay. - So then why is it okay for you to Skype or Facetime into meetings? - Well it's a great question, but by Gen-Z's definition of face to face communication, if I can see you and you can see me, we're face to face communicating. Whether we're in the same room or halfway around the world using a video chat platform, by Gen-Z's definition that is absolutely face to face communication. - Now as bosses and leaders, I get it. Sometimes the easiest thing to do is shoot a quick text or leave a voicemail, can move on with your day. But I'm here to tell you you've got a new generation of employees that needs that authentic communication. So the best thing you can do, get up from behind your desk, go find them, look 'em in the eye, and talk face to face.
- Gen Z communication style
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- Gen Z feedback preferences
- The realism of Gen Z
- The Gen Z side hustle
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