From the course: Becoming a Product Manager: A Complete Guide

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Find interviewees externally

Find interviewees externally

From the course: Becoming a Product Manager: A Complete Guide

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Find interviewees externally

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- Hey, guys, welcome back to the course. All right, we're moving on to step two of the customer development process, finding your potential interviewees. Now, you can obviously gather feedback about your product, or your proposed product, without actually talking to a potential, or an existing customer. In this lecture, we're going to talk about pre-product scenarios, when we're looking for new customers, or people that are not already aware of us to interview. Now, there are a lot of different places online or offline that you can go to connect with people that might be interested in your product, but for our sake, I've reduced it down to four different places, or types of places to look that consistently can find you people that are interested. Now, at this stage of the game, you know which target customer group you would like to talk to, because we played 3 Question Stud, and you identified one of the three as…

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