From the course: Cold Calling: Overcoming Sales Objections

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Feel, felt, found

Feel, felt, found

From the course: Cold Calling: Overcoming Sales Objections

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Feel, felt, found

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- So another great way to get past this objection is the old classic feel, felt, found. I've mentioned this in some of my other videos, and it's a really great way to get around objection. It can actually be used in some of the other objections in this course as well. What you're saying is, I know how you feel, I felt the same, but what I found was and then something positive. So for this, you would say, I know how you feel, our early customers felt the same. But what they actually found was, and then something great related to you guys. So they found an X percentage return on investment after just six months, or we helped them overcome x problem, where we helped them achieve their goals of x. So it's really great to help reframe, and if you can get some true stories together from existing customers, and that makes it even more believable. And it just helps to make things real, so the people can relate it to their…

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