Skill Level Beginner
- No matter how good you are at your job if people don't find you credible, you're not going to be successful. That credibility isn't just about honesty whether you tell the truth or not. That's essential, but it's table stakes. Credibility also means people believing that you have the ability to accomplish what you set out to do. In other words, do they trust you to lead? When you're deemed credible, people will clamor to work with you to accomplish important shared goals. They know you'll do what you've set out to do and they want to be on that winning ride. I'm Dorie Clark, and I'm the author of Stand Out and Reinventing You and an adjunct professor at Duke University's Fuqua School of Business. If you develop a reputation as a truly credible leader, you can write your own ticket. So let's talk about how to do it.