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Defining, scoring, and measuring the buyer journey

Defining, scoring, and measuring the buyer journey: Cross-Selling
Defining, scoring, and measuring the buyer journey: Cross-Selling

Accelerating your customer through the buyer's journey is instrumental in selling, and the need to be great at this is certainly amplified by cross-selling opportunities. Let's look at the actionable steps sales and marketing organizations can take to achieve improved sales, deeper alignment, and data-rich communication.

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Skill Level Intermediate
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Skills covered in this course
Business Business Skills Marketing

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