From the course: Organizational Thought Leadership
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Creating a common language, taxonomy, and content library
From the course: Organizational Thought Leadership
Creating a common language, taxonomy, and content library
- What are the core elements you need to put in place to ensure your organization is well aligned internally before you begin to share your thought-leading ideas with the world? That's what we're going to cover in this video. In 2016, Joe Galvin joined Vistage as their new VP of research. Vistage is a well-respected membership organization that brings together CEOs, entrepreneurs, and business owners into private, peer advisory boards. In order to facilitate their growth and success. Joe's role was to provide thought leadership to Vistage members and partners. He developed a roadmap that I want to share to help you get your own thought leadership efforts established within your organizations. Number one, create a common language. First, Joe looked at the language that was used at Vistage to describe the issues and topics that were of importance to their members. He knew that to be able to have a discussion about a topic,…
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