From the course: Advanced Persuasive Selling: Persuading Different Personality Types
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Close the sale
From the course: Advanced Persuasive Selling: Persuading Different Personality Types
Close the sale
- Closing a sale isn't much different than asking someone out. You may have built some rapport through casual conversation or might even have some relationship in place already. But asking, ah, what if they say no? There's always a risk, but if you don't ask, you'll never get the date or make the sale. You can remove some of the awkwardness in this part of the sales process by asking the right questions early on and pointing out what someone might lose by not going with your proposal. Let's start with a principle that makes this possible, the principle of consistency. This principle highlights the fact that people feel internal psychological pressure and external social pressure to be consistent in what they say and do. Have you ever given your word to someone, but had to back out? We all have, because sometimes bigger priorities come up that must be dealt with. When that's happened, how did you feel? If you're like many…
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